Twice The Caffeine

Before there was Red Bull, Rockstar or Monster energy drinks, the retro way to get your caffeine on was with a can of Jolt cola!

Created in 1985, this cola beverage had all the flavor and twice the caffeine. It was the late night choice for mid 90’s hackers and a hallucinating agent for Garth from Wayne’s World. It was featured in Jurassic Park and parodied on Beavis and Butt-head.

The original can was shiny red aluminum with a yellow lightning bolt surging through the logo.

Reissued in 1995 , the 10th anniversary can was brownish red with a gold lightning bolt through the logo and different typography for “COLA” and “TWICE THE CAFFEINE.”

This kind of tasted like a subpar mix between Coke and Pepsi. You settled for whatever it tasted like because you were drinking it exclusively for the caffeine.

You might still be able to find Jolt Cola today, but it won’t have the same classiness as the original can design. Pales in comparison to modern energy drink rivals. Kinda makes me wanna eat a Zagnut and stay up all night watching Beetlejuice!

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